Beschreibung Guthrie, R: Publishing: Principles and Practice. At last, a readable, authoritative and comprehensive book for students, readers and practitioners in print and digital publishing. Publishing guides the reader through the history of publishing and the main issues facing the industry today. Among these are legal conundrums, cultural conflicts, trade practices, publishing within and across sectors, editorial requirements, the challenge of electronic publishing, making your ideas count in print, rationalization and the growth of corporate publishing cultures.The result is an exciting one stop guide, written with flair and aplomb. Packed with helpful real-world examples and illustrative interviews this practical resource leaves no stone of the publishing industry unturned.
SAGE Books - Publishing: Principles & Practice ~ Guthrie, R. (2011). Publishing: Principles & practice London: SAGE Publications Ltd doi: 10.4135/9781446288504. Guthrie, Richard. Publishing: Principles & Practice .
Publishing: Principles and Practice eBook: Guthrie ~ While Guthrie writes about both publishing and self-publishing, Publishing: Principles and Practice is laid out for maximum usability, allowing readers to search out relevant passages with ease. Guthrie writes in a welcoming, almost casual style mixing in interviews and real world examples to illustrate his assertions and stop things stagnating.' (standoutbooks Review)
Publishing : principles and practice / by Richard Guthrie ~ Packed with helpful real-world examples and illustrative interviews this practical resource leaves no stone of the publishing industry unturned. xii, 225 p. ; 25 cm. Buchhandel. Verlag. Veröffentlichung. Publishers and publishing -- Textbooks. Publishers and publishing. Book industries and trade. Buch. Produktion. Vermarktung. Media Studies.
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